If You’re Not Proud to Be Called a Salesperson, Something is Amiss

Robert Terson

Nicki and I once went looking at exercise equipment. I was experiencing sciatica in my left leg (I didn’t know it at the time, but it was caused by a synovial cyst pressing on the nerve between L4 and L5; after an MRI revealed the problem, microsurgery provided the cure), was getting physical therapy treatments […]

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Meeting Customer Needs – by Greg Marchand

As with all things human, customers come in all sorts of designs. Many industry consultants and sociologists group customers in four categories. The following is how I choose to group customers. There was no research involved, and all the evidence that things work with way is strictly anecdotal. In short, this is what my experience […]

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Your True Authentic Self is Definitely Good Enough

Robert Terson

At the ripe old age of 73, I have been, to quote my late father, “around the block a few times.” And since I’ve always been a people watcher, it’s been my observation that most human beings are not satisfied with themselves, with what I call their “True Authentic Selves”; and because of that, they […]

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Black or White – Author Unknown

Robert Terson

When I was in elementary school, I got into a major argument with a boy in my class. I have forgotten what the argument was about, but I have never forgotten the lesson I learned that day. I was convinced that “I” was right and “he” was wrong – and he was just as convinced […]

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5 Tools for the Business Storyteller – by Jim Signorelli

Oral stories told in a business context, make up a unique category within the whole storytelling genre. They fall somewhere between the extremes of your basic TV news story and stories delivered by performance artists.  Stories told in business settings are necessarily short, conversational, and only work if they make a relevant point. Nevertheless, business stories do have one […]

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