The STA Sales Mastermind Group–57 Extraordinarily Talented People Who Will Change Your Life!

Robert Terson

Periodically I list the names and books of a fantastic group of people, the STA Sales Mastermind Group—incredible sales experts all—I’m blessed to be part of. So strongly do I want all of you to follow and pay attention to, listen to, these amazing people, I’ve decided to remind you about them twice a year. Every one of them will help you; their books will help you. As I’ve said before, please, do yourself a huge favor and click on each one of them; you’ll never make better use of your precious time, I promise you. Here they are:


Miles Austin: Author of YouTube: Jump-Start Guide for Small Business: Getting started with YouTube marketing…step by step (Web Tools for Business Series) (Volume 1)

Lee Bartlett: Author of The No. 1 Best Seller: A Unique Insight into the Mind, Strategy, and Processes of a Top Salesman

Jeff Beals: Author of Self Marketing Power: Branding Yourself As a Business of One and Selling Saturdays: Blue-Chip Sales Tip from College Football

Jeb Blount: Author of numerous books, including Fanatical Prospecting: The Ultimate Guide to Opening Sales Conversations and Filling the Pipeline by Leveraging

Deb Calvert: Author of DISCOVER QuestionsTM Get You Connected: for Professional Sellers

Don Cooper

Kevin Davis: Author of The Sales Manager’s Guide to Greatness: Ten Essential Strategies to Leading Your Team to the Top and Slow Down, Sell Faster!: Understand Your Customer’s Buying Process and Maximize Your Sales

Jim Domanski: Author of four books, including Add-On Selling: How to Squeeze Every Last Ounce of Sales Potential From Your Calls and Telesales Coaching

Barbara Giamanco: Co-Author of The New Handshake: Sales Meets Social Media

Shane Gibson: Co-author of Guerrilla Social Media Marketing: 100+ Weapons to Grow Your online Influence, Attract Customers, and Drive Profits

Jaclyn Goldman

Gary Hart

Alice Heiman

Matt Heinz: Author of The Modern Marketer’s Field Guide

Lynn Hidy

Leanne Hoagland-Smith: Author of be The Red Jacket in a sea of gray suits

Tony Hughes: Author of The Joshua Principle, Leadership Secrets of RSVPselling and Combo Prospecting: The Powerful One-Two Punch That Fills Your Pipeline and Wins Sales

Mark Hunter: Author of High-Profit Selling: Win the Sale Without Compromising on Price and High-Profit Prospecting: Powerful Strategies to Find the Best Leads and Drive Breakthrough Sales Results

Tim Hurson: Author of Think Better and co-author of Never Be Closing

Anthony Iannarino: Author of The Only Sales Guide You’ll Ever Need

Irreverent Sales Girl

Ron Karr: Author of numerous books, including Lead, Sell, or Get Out of the Way: The 7 Traits of Great Sellers

Jim Keenan: Author of Not Taught: What It Takes to be Successful in the 21st Century that Nobody’s Teaching You

Jerry Kennedy

Mike Kunkle

Kendra Lee: Author of The Sales Magnet: How to Get More Customers Without Cold Calling and Selling Against the Goal: How Corporate Sales Professionals Generate the Leads They Need

Carole Mahoney

Jack Malcolm: Author of Bottom-Line Selling, Strategic Sales Presentationsand Lean Communication for Sales: Talk Less, Sell More

Alen Mayer: Author of multiple books, including Trigger Events or How to Find Your Next Customer and Selling For Introverts – Stay True To Who You Are and Increase Your Sales

Bernadette McClelland: Author of The Art Of Commercial Conversations: When It’s Your Turn To Make A Difference

Kelly McCormick: Author of OutSell Yourself: Go From Hello to Sold with Ethical Business and Sales Techniques

Heather Morgan

James Muir: Author of The Perfect Close: The Secret To Closing Sales – The Best Selling Practices & Techniques For Closing The Deal

Nancy Nardin: Author of 5 Golden Rules: For Boosting Sales Rep Productivity

Tim Ohai: Author of Sales Chaos: Using Agility Selling to Think and Sell Differently

Andy Paul: Author of Zero-Time Selling: 10 Essential Steps to Accelerate Every Company’s Sales and Amp Up Your Sales: Powerful Strategies That Move Customers to Make Fast, Favorable Decisions

Meredith Elliott Powell: Author of Own It: Redefining Responsibility – Stories of Power, Freedom & Purpose

Lori Richardson: Author of 50 Ways in 50 Days

Sam Richter: Author of Take the Cold Out of Cold Calling

Kelly Riggs: Author of 1-on-1 Management and Quit Whining and Start Selling: A Step-by-Step Guide to a Hall of Fame Career in Sales

Steven Rosen: Author of 52 Sales Management Tips: The Sales Managers’ Success Guide

Richard Ruff: Co-Author of Mastering Major Account Selling

Lee Salz: Author of Hire Right, Higher ProfitsSOAR Despite Your DODO Sales Manager, co-author of Stop Speaking for Free! and Business Expert Guide to Small Business Success

Todd Schnick: Author of Intrepid Lessons from Popular Culture and The Zen of Sales

Tibor Shanto: Author of Shift!: Harness The Trigger Events That Turn Prospects Into Customers

Jeff Shore: Author of Be Bold and Win the Sale: Get Out of Your Comfort Zone and Boost Your Performance

Doyle Slayton

Dr. Barbara Weaver Smith: Co-author of Whale Hunting: How to Land Big Sales and Transform Your Company and author of Whale Hunting With Global Accounts: Four Critical Sales Strategies to Win Global Customers

Elinor Stutz: Author of Nice Girls Do Get The Sale: Relationship Building That Gets ResultsInspired Businessand The Wish: A 360 Degree BusinessDevelopment Process That Fuels Sales

Babette N. Ten Haken: Author of Do You Mean Business? Technical/Non-Technical Collaboration, Business Development and You

Robert Terson: Author of Selling Fearlessly: A Master Salesman’s Secrets For the One-Call-Close Salesperson

Ken Thoreson: Author of Your Sales Management Guru’s Guide to series of books, and Success Simplified: Simple Solutions Measurable Results

Lahat Tzvi

Dan Waldschmidt: Author of EDGY Conversations: How Ordinary People Achieve Outrageous Success

Viveka Von Rosen: Author of LinkedIn Marketing: An Hour a Day

Townsend Wardlaw

Mike Weinberg: Author of New Sales. Simplified: The Essential Handbook For Prospecting and New Business Development, and, Sales Management. Simplified.: The Straight Truth About Getting Exceptional Results from Your Sales Team


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