Be The Thermostat – by Rochelle Moulton

Cornel West: “You’ve got to be a thermostat rather than a thermometer. A thermostat shapes the climate…a thermometer just reflects it.”

The choice is yours. You can shape your world or let it shape you.

A human thermostat (consultant, advisor, expert) listens exquisitely and instinctively knows when to dial the conversation up or down. The thermometer just supports the loudest or most powerful person in the room.

The thermostat isn’t afraid to put difficult issues on the table, trusting in his/her ability to moderate the dialogue. The thermometer observes the group anxiously, hoping to soothe over conflict by reflecting the most popular opinion.

A really top-of-the-line thermostat—with highly sensitive settings—is expensive. A thermometer? Pocket change.

Which would you rather be?


Be unforgettable. That’s Rochelle Moulton’s mantra for her clients—social change artists, entrepreneurs and published writers with big ideas they want to spread. Fast. Her forte? Building emotionally compelling brands that expand reach, influence and revenue.


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